2012 Sponsorship Opportunities

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Why Sponsor?
Sponsorships boost sales with precision messaging. Increase your visibility at BusCon by taking advantage of one of many opportunities designed specifically for exhibitors to reach a wider audience and increase booth traffic.

Sign up to sponsor BusCon 2012 to get nearly one million impressions!
  • Over 150,000 Direct Mail impressions.
  • Over 200,000 Internet promotion impressions.
  • Over 550,000 Advertising impressions.
Key sponsorships go fast! Reservations will be processed on a first-come, first-served basis. Call today to discuss additional ideas to make your company stand out!

2012 Packages
 All Packages Below are Inclusive of the Following:
  • Logo with hyperlink in the appropriate category on every page of BusCon’s website.
  • Logo in the appropriate category on all pre-show print and email promotions.
  • Logo with hyperlink featured as a “Friend” of BusCon on the BusCon website.
  • Logo adjacent to your company listing in the Buscon 2012 Event Program.
  • Logo in the appropriate category on the show entrance unit and signage pertaining to your sponsored items.
  • One show bag insert for all attendees to receive on-site.
  • Post-show attendee roster including name, company, city and state.
  • Website exposure maintained for three months after the event.
LEAD Sponsorship (Exclusive) 
$25,000
LEAD sponsorship package is inclusive of all of the above items plus the following:
  • 10 complimentary full show registration passes to distribute to your best customers or to use as additional full exhibitor/staff passes.
  • One dedicated email promotion featuring your participation at BusCon to be sent out to all pre-registered attendees.
  • Website flash banner on the right column of the BusCon home page.
  • Premium front inside cover placement of a full page 4-color ad in the official event program.
  • Expanded 100-word description in the official event program. (standard is 35 words)
  • $20,000 purchasing credit toward your choice of any of the available A-la-Carte items below.
BUSINESS Sponsorship $15,000
All business sponsorship packages are inclusive of the above items plus the following:
  • 8 complimentary full show registration passes to distribute to your best customers or to use as additional full exhibitor/staff passes..
  • Full page 4-color ad in the official event program.
  • Expanded 50-word description in the official event program. (standard is 35 words)
  • $12,000 purchasing credit toward your choice of any of the available A-la-Carte items below.
GENERAL Sponsorship $8,000
All general sponsorship packages are inclusive of the above items plus the following:
  • 6 complimentary full show registration passes to distribute to your best customers or to use as additional full exhibitor/staff passes.
  • Half page 4-color ad in the official event program.
  • Expanded 50-word description in the official event program. (standard is 35 words)
  • $5,000 purchasing credit toward your choice of any of the available A-la-Carte items below.

      
A-La-Carte Selections
Welcome Reception (Exclusive)
Reception will take place at Bistro 151 at the Hyatt Regency on Monday, September 10th. Sponsorship includes Hosted bar and appetizers, music entertainment, acknowledgement on the website and in the event guide. Logo on signage at reception and food and drink areas, logo napkins, and opportunity for servers to wear sponsor-provided logo wear.
$20,000
Evening Networking Reception (Exclusive)
Location for 2012 is TBD. Sponsorship includes hosted bar and appetizers, music entertainment, acknowledgement on the website and in the event guide. Logo on signage at reception and food and drink areas, logo napkins, and opportunity for servers to wear sponsor-provided logo wear.
$30,000
Lunch Sponsor (2 Available)
Exclusive sponsorship of the Tuesday or Wednesday lunch. Includes acknowledgement on the website and in the event guide. Logo on signage at food area, and opportunity for servers to wear sponsor-provided logo wear.
$7,000
Show Bags (Exclusive)
Your company's name will be seen everywhere with your logo prominently placed on one side of the tote bags carried by all attendees during (and after!) the event.
$7,000
Badge Neck Wallets
Seen on the neck of every attendee. Make sure it's your logo they see associated with the show. This is the ultimate in achieving brand awareness. 
$6,500
Registration Sponsor
Be the FIRST company attendees see when they register on-line and on-site. Your logo is included on all registration signage and counters on-site, as well as on-line attendee registration, printed registration forms and on-site registration forms. Includes the opportunity for sponsor-provided collateral (specific size) to be included with badge mailing to pre-registered attendees.
$6,500
Internet Café
Stations will be provided for all attendees to surf the web and check their e-mail. This will be a high-traffic area and a valuable feature of the event. Signage will be placed throughout the exhibit hall directing people to your sponsored café. Set the home page to your website to be the first page attendees see on the monitors and your company logo/message as the screen saver. Also includes the opportunity to display your company branded items e.g., pens, mouse pads, literature, etc… (All items are the responsibility of the sponsor.)
$6,500
NEW! Event Program Sponsor (Exclusive)
Premium exposure in the event guide. Your logo will appear on the front of the event program, and you will receive a full page 4-color ad on the back outside cover.
$6,000
NEW! Conference Flash Drives
An electronic item with great take-home value that will have your company imprint! Approximately 250 flash drives will come complete with speaker presentations and your company information, given to every conference attendee.
$5,000
Column Wrap in Registration Area
Put your company message or graphic on a 4-sided column wrap located in the main registration foyer.
$5,000 ea
Luggage Check Sponsorship
Attendees will have the opportunity to check their luggage at the BusCon Registration area. Your company logo will appear on signage and luggage tags, provided by BusCon, with your logo will be given to all attendees who take advantage of this service.
$4,500
Keynote Breakfast Sponsorship
Your company brand will appear front & center in Wednesday’s Keynote Breakfast on the podium, room signage and you will have the opportunity to place your company collateral on the table tops. Sponsor logo on signage at breakfast and food areas, and opportunity for servers to wear sponsor-provided logo wear.
$4,000
Advertising Package
The BusCon advertising package provides you with a variety of print and onsite promotions that puts your company message front and center for all attendees to see! Package Includes:
  • Half page 4-color ad in the official event program.
  • Directory logo listing in the official BusCon event guide.
  • A dedicated epromo featuring your participation at BusCon to the entire BusCon & Metro Magazine database ($3,850 value)!
  • One show bag insert for all attendees to receive on-site.
  • Logo featured as a “Friend” of BusCon on the BusCon website.
  • Logo adjacent to your company listing in the BusCon 2012 Event Program.
$4,000
NEW! Directional Signage Sponsor
Your company logo will appear on all directional signs for the event. Attendees will see your logo prominently displayed as they look for a session or event. (does not appear on signs pertaining to other sponsored items or events).
$3,500
Coffee Break Sponsor (Exclusive)
Sponsor two coffee breaks during the conference seminars. Includes acknowledgement on the website and in the event guide. Sponsor logo on signs in break area. Opportunity for sponsor to provide logo mugs or napkins in the break area.
$3,500
Official Registration Pens
BusCon will place your pens at the registration area for attendees to use for registering on-site or to take after they pick up their badge. 1,000 Pens with your company logo will be provided by BusCon.

$3,000
NEW! Meter Panel Graphics
Put your message on display on double-sided, 39” x 96” four-color signs in the main registration foyer. That’s eight feet high!
$3,000/2 or $4,500/4
Web Banner Ad (limited availability!)
Place your linked company’s logo or an animated banner on the home page of the BusCon website and receive several months of pre-show promotion! Reach your target audience before they get to Chicago, so they make appointments to stop by your booth. We will keep your banner on our website for an additional 3 months after the show ends.
$3,000 ea
NEW! Exclusive Directional Floor Stickers
Put your message throughout the exhibit hall, in the most visible place: the floor! Direct attendees to your booth with custom printed floor stickers. Exclusive to one sponsor, Ten (10) floor stickers printed by BusCon.

$2,500
Internet Epromo (limited availability!)
Get a customized message out to registered attendees before the show – draw traffic to your booth and be ahead of the game. Dates are depending on availability and can be selected within one month prior or one month after BusCon.
$1,600 ea
Show Bag Insert (limited availability!)
Have your company’s promotional item placed in the hand of every attendee. All attendees will receive a highly desirable show bag and you can place your literature or promotional item inside each bag (no pens please). Distributing your company item will allow a marketing impact that continues after BusCon is over.
$800 ea
Meeting Room Rental* (limited availability!)
Organize a meeting with your customers and/or staff. Rental is per room, per day and on a first come-first serve basis. Audiovisual, catering and other special requests are the responsibility of the exhibitor/sponsor. Time and location will be subject to approval by show management.
*Participating company’s staff rooms must be booked at the Hyatt Regency Chicago, in order to qualify for meeting room rental.
$650 ea
 
BusCon Event Guide Advertising
Cover Page 4-Color Ad $1,500
Full Page 4-Color Ad $1,250
Half Page 4-Color Ad $700
Exhibitor Listing logo
$200
 
Customization is available on any of the above packages.
Please Call (310) 533-2445 or email courtney.silbiger@bobit.com for more information.

BusCon Thanks the 2011 Sponsors!


General Show Sponsors

 
 
 
 
           
     
           
     
           
     
 


Official Host Dealer

Supporting Organizations


       
  Illinois Motor Coach
Association
   
 
   
   

     
  
 
 
Lead Media Sponsor

Media Sponsors
     
             

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